Adidas CRUSHED this email

This is how you do a year-in-review email the right way.

Howdy,

When I saw this email from Adidas come through my inbox just before the New Year, I immediately starred it. I knew I had to do a video on it and share it with you, my lovely subscriber.

You can check out my review by clicking here.

If you’re interested in seeing the web version of the Adidas email, click here.

Here are the main takeaways from this email:

  • Uses live text

  • Excellent, unique GIFs

  • A+ design

  • Great use of headers

  • Branded perfectly

  • Two simple CTAs

Kudos to Adidas. Too often, I see big brands send real sh*t emails. This is not one of those cases.

Have a nice week, partner.

Adios,Andrew

P.S. Remember to subscribe to my YouTube channel for more videos and (upcoming) interviews!